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Why sponsoring us?

Top 10 Reasons Why Sponsoring our Event is a Brilliant Marketing Strategy for your Company.

In today’s new economy, budgets have been cut in almost every area, including marketing dollars. In the world of advertising, you are being bombarded every day with messages of new and improved products and services. Traditional ads that shout buzz words about how different they are from their competition or why someone should buy something, have lost their impact and prove to be a waste of money. A more effective alternative is becoming an American Idogs show sponsor. Sponsoring our show could also improve, enhance, or change your corporate, brand, or product image.

Here are the top 10 reasons why it’s a powerful way to promote your company with us.


  1. Create, Develop and Enhance Credibility
    Companies in general have few opportunities to build trust and establish rapport with their customers and prospects. Getting involved with our show and being seen as dependable and supportive will accelerate the process. Attending an event is important but standing out in the crowd by being one of our sponsor will highlight you and your business with a captive audience.
  2. Highly Targeted Marketing
    Events will have a certain mix of people that are in attendance. Our organization is responsible for creating the audience and will have a goal to bring together the right crowd that will benefit from our program.
  3. Leveraged Lead Generation
    The majority of people who attend our shows will most likely know others with similar interests. Remember, not only will you be in front of them but may have a chance to be recommended to their connections as well.
  4. Media Exposure
    All events have their own marketing efforts to make sure the event is well attend and generally successful. When sponsors decide to be involved, they will automatically get the benefit of being promoted throughout the process. Our shows will have local media support while others may offer bigger campaigns. This could provide extended exposure and visibility in markets you have not tapped into yet.
  5. Brand Awareness & Recognition
    Logo placement in a variety of places such as flyers, direct mail, brochures, websites, ring space, bus, websites,  email marketing campaigns, tickets, signage, etc. will add to increase brand awareness. Being recognized as one of our sponsor will communicate value and support with the audience at the event.
  6. Generate NEW Sales & Form NEW Business Partnerships
    Most events will have tables available to display products or encourage people to buy on site. Consider providing a limited quantity or special discount if purchased at the event offer. Create NEW professional relationships with other sponsors, vendors, speakers and attendees.
  7. Community Involvement and Giving Back
    Larger, more established corporations that get involved with our shows will be sending a message to the attendees that they are genuinely interested in providing support. Companies that show generosity for a cause will spark more human interest and appeal to the audience.
  8. Distribute Samples or Trial Offers
    Whether your company has been around for years or just starting, bringing samples to a show is a great way to “test market” before investing in a major marketing campaign. Consider giving trial offers to the attendees in exchange for honest feedback. This will provide useful information and allow your company to adjust accordingly.
  9. CONTACTS – Access to Mailing Lists, Distribution Channels, Broadcast Opportunities
    Acquiring a list of attendees may prove to be the most valuable asset available to a sponsor. If we are unable to provide the contact list for privacy reasons, it is perfectly acceptable for us to send out your marketing message on your behalf. With today’s advancements in social media, it’s important to know what we have an online presence as well.
  1. Association with High Profile Business Events – Companies that desire to be coined “Industry Leaders” welcome the benefits of being associated with important business events and programs. Entertainment shows are among the top places to gain name recognition with your targeted market and future potential customers or other business decision‐makers.

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